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Blueprint addresses challenging market conditions to assist in the transfer of communities in greater Rochester
This sale process was a component of a larger strategic disposition that Blueprint was engaged as the exclusive advisor on by the REIT seller.
Blueprint positioned the underperforming communities as a value-add opportunity to regional investors seeking to expand their current portfolio and capture upside with refreshed marketing efforts and rate increases.
Throughout the marketing process, Blueprint confronted the very competitive regional market for assisted living services as well as the complex and arduous New York State licensure approval process, amplified by the onset of the COVID-19 pandemic.
Blueprint’s process ultimately generated an offer from a regional acquirer with deep ties in the Rochester market. This offer provided a solution to address the license transfer as well as the ability to quickly close the transaction all-cash.
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