Pittsburgh Dealers
Sale of assisted living and memory care community near Pittsburgh, Pennsylvania

Blueprint marketing campaign creates competitive environment amid declining performance and operational challenges

  • The community was built in the 1990s in a relatively rural area northeast of Pittsburgh
  • Operated at stable levels year-over-year reaching peak performance in 2018
  • Occupancy began to decline while substantial building renovations were completed by both for-profit and non-profit local competitors
  • Blueprint’s marketing efforts procured multiple offers from both in-state and out-of-state prospective buyers
  • A local buyer was ultimately selected and, despite mounting operational challenges, Blueprint successfully kept the buyer fully engaged and focused on completing the transaction
  • The transaction closed shortly after the state’s issuance of the buyer’s new license to operate the community
Ben Firestone
Executive Managing Director & Co-Founder
Michael Segal
Senior Managing Director
Alex Florea
Senior Director & Head of Capital Markets